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  • How can we generate a working environment that promotes high morale and high productivity?

    As administrators, our job is to create an atmosphere that promotes high staff morale and high staff performance. No matter how capable your staff is, when morale sags, so does performance. How can we generate a working environment that promotes high morale and high productivity? The first step is to realize that, as administrators and directors, your attitudes, actions and decisions affect each one of your staff members in a different manner, and not everyone needs to be supervised in the same way. Your management style should match the learning style of your employees. Most of your employees will fall into two categories: those requiring a participatory style of leadership, which allows them to be more autonomous, or those who require more direction from the administrator. It is important to know which category each one of your staff members falls into. The second step is to have realistic and clear-cut policies. Staff need to understand and be trained in the policies and procedures, but, also, understand what the consequences are for breaking policy. The third step is consistency and follow-through. Your staff will work harder for you if they feel they are getting fair and equal treatment. This will promote continuity and help boost morale among employees. Always do what you say you will do and follow through to check on progress, understanding and completion of each and every delegated task. You will help build morale by answering questions and responding to any strides your employee has made in the situation. The last step in promoting high morale is to provide constant and positive reinforcement. Positive reinforcement is an extremely effective tool in clarifying the goals of the project while giving specific acknowledgement for ongoing details of the project or task. Let your employees know where they stand. They will appreciate it. Verbal and written reinforcements are the most effective - there’s nothing nicer than hearing that you are doing a good job or receiving written praise. Give authentic praise immediately after an excellent performance and try to do that in front of others as it enhances the recognition. Administrators can’t give their employees everything they need all the time, but they can be aware of their needs and show they appreciate their hard work, dedication and professionalism. Administrators should strive to show their employees how important they are to the children, school, parents and, most of all, the employer. Gaining the respect and developing a team spirit will help keep employees in the right frame of mind leading to positive morale. On a day-to-day basis, be consistent, fair, caring, encouraging, recognizing, and trusting with your employees. Get to know your people, meet them where they are and be flexible. You can't buy loyalty, but you can earn it. If you want loyal employees, then treat your people well! Remember that most employees don’t leave or quit a job, they leave their direct supervisor. Provide an environment that promotes and retains your employees. A bad boss can take a good staff and destroy it, causing the best employees to flee and the remainder to lose all motivation. The key to retention is deeply rooted in engagement. If your employees feel a deep connection to your company, whether professionally or emotionally, it is less likely that they will be tempted to jump ship if a better offer arises.

  • Defining Your Childcare Organization’s “Why” To Gain Enrollment

    Do you know who your ideal child care client is? You know, your dream parent or family. Have you ever thought about it? Who would be your perfect client? Well, today we are going to figure out just how to identify who that is and why it might be one of the most important things you know for your business. Gaining and maintaining your childcare enrollments starts with an understanding of what makes your childcare unique, different and special in your community. When you have a clear understanding of what you offer, you can begin to define your ideal family and parent. Think about what makes your childcare unique and special. Be passionate about your vision and school. Start with defining your “Why”. Why did you start your childcare? Tell your story. What niche were you wanting to fill? Define your mission statement. Reimagine it as the world changes. What are your core values? Describe your curriculum. How do you emphasize diversity and inclusion? How do you enhance children's lives? Remember that quality never goes out of style. Remember that cleanliness never goes out of style. You can never offend someone by being too organized, clean etc. Think about what specifics make you different from the childcare down the street? That being said, it can also be helpful to know what your weak points are or where your business can improve and change. Work on correcting your weaknesses but don’t let them hold you back. KNOW YOUR COMPETITION Once you know what your business is good at, it's time to put that up against the competition. Identify your direct competition. What do they offer? Who do they cater to? What are their price points? Where do they succeed? Where do they fail? This information can be a powerful thing. Knowing this information will allow you to see just where your business is positioned in the market. You may be able to cater your services, hours and rates more competitively than you have before. You may even find an underserved niche in the market that you can jump on. Who is your ideal client? Basically, all this research is designed to help you identify your ideal childcare client. Think of (or imagine) a favorite client of yours, past or present. Now, what made them a favorite? Most likely, it was a mutual respect and understanding of working together as allies for the children. They believed in and respected your policies and procedures. They understood your values and mission. They participated in the activities at the childcare center, even promoting your childcare center with their friends and colleagues. By identifying who your ideal childcare client is, you can create opportunities for your business, find opportunities to boost enrollment, better serve your clients and focus on the people who believe what you believe. When we match our services and goals with our customers' needs, trust emerges and we have identified our ideal client.

  • Maximizing Efficiency: Mastering User Permissions in IntelliKid Systems

    Efficiently managing a childcare center requires a well-organized and secure CRM platform. IntelliKid Systems offers a comprehensive solution, but to harness its full potential, it's crucial to understand and optimize the user permissions feature. By customizing permissions on a user-by-user basis, you can ensure that each team member has access to the specific features they need, enhancing productivity and safeguarding sensitive information. In this blog post, we will delve into the importance of setting up permissions and provide you with practical tips on how to do it effectively within IntelliKid Systems. Granting all permissions to every user may seem convenient, but it can lead to potential issues. Not everyone in your team requires access to every aspect of the CRM platform. By implementing individualized permissions, you can control the level of access each user has, maintaining data security and preventing accidental modifications or misuse. Customized permissions, also, allow team members to focus on their specific duties, streamlining workflows and increasing productivity. IntelliKid Systems provides a helpful "Quick User Permission" guide that suggests permissions based on potential scenarios, such as daily user, marketing, management, and administrator. While these serve as useful starting points, it's important to tailor permissions to match the specific roles and responsibilities within your center. This customization ensures that each user has access to the necessary tools while minimizing distractions or potential errors caused by irrelevant features. Access account permission details and a how-to video within our Help Center here (while being logged into your IKS account). In IntelliKid Systems, adjusting user permissions is straightforward. Follow these steps: a. Accessing Account Details: Start by locating the desired account in the Accounts list. Click on "Details" to access the account's specific information. b. Editing Permissions: Within the Permissions section, you'll find categories that can be expanded to reveal a list of permissions. To modify a user's permissions, click on "Edit" within the Permissions section. c. General Permissions: The Account Permissions page consists of two sections: General Permissions and Website Permissions. General Permissions control access to the portal, app, Lead Management System (LMS) and Employee Management System (EMS). Here, you can manage settings related to General Settings, Emails, Facebook Messages, Marketing Automation, and Campaigns. d. Website Permissions: The Website Permissions section allows you to control access to specific areas of the website. To enable or disable a permission, simply toggle the switch accordingly. The selection will be automatically updated and saved within the user's settings. To optimize your permission settings in IntelliKid Systems, consider the following best practices: Regularly Review and Update Permissions: As roles and responsibilities change within your center, make it a habit to review and update user permissions. This ensures that team members have the necessary access while maintaining data security. Tailor Permissions to Specific Locations: For centers with multiple locations, customize permissions based on assigned locations. This approach prevents unnecessary access to leads or information from other locations. Collaboration and Communication: When adjusting permissions, collaborate with team members and seek their input. Open communication allows you to understand their needs and ensure they have the appropriate permissions to perform their tasks effectively. Ongoing Training and Support: In addition to customizing user permissions, providing ongoing training and support is essential for maximizing the benefits of IntelliKid Systems. We understand that mastering a CRM platform can take time, and that's why we offer a variety of resources to assist you. Help Center Articles: Our comprehensive Help Center is packed with articles, tutorials, and guides to help you navigate through different features and functionalities of IntelliKid Systems. It's a valuable knowledge base that can provide you with step-by-step instructions, best practices, and troubleshooting tips. Chat Support: We believe in providing immediate assistance whenever you need it. That's why we've made it incredibly easy to reach out to our support team. Simply click on the chat button located in the bottom right-hand corner of the screen when you are logged in. This will connect you with one of our knowledgeable support agents who will be happy to assist you in real-time. Whether you have questions about user permissions or any other aspect of IntelliKid Systems, our team is always just a click away. By combining the resources available in the Help Center with our responsive chat support, you have access to the guidance you need to make the most of IntelliKid Systems. We are committed to ensuring that you feel supported throughout your journey of using our CRM platform. Customizing user permissions in IntelliKid Systems empowers you to tailor access levels according to each team member's role and responsibilities. This ensures proper data security, and that your staff can only access areas of the system that are relevant to their daily work. Remember to provide ongoing training and support to your team, leveraging the resources available in our Help Center and reaching out to our chat support for immediate assistance. We are dedicated to your success and are here to support you every step of the way. Embrace the power of customized user permissions and unlock the full potential of IntelliKid Systems for your childcare center. If you have any further questions or need assistance, please don't hesitate to contact our support team. We are here to help. While being logged into your IKS account, access account permission details and a how-to video within our Help Center here.

  • The Benefits of Synchronizing Google or Outlook Calendars with the IntelliKid Scheduler

    While being logged into your IKS account, access details on syncing your calendar within our Help Center here. In today's fast-paced world, efficiency and organization are key to managing a successful child care center. One area where time and scheduling management can greatly impact your productivity is in the coordination of tours and appointments. At IntelliKid Systems, we understand the importance of seamless scheduling, which is why we offer the option to synchronize your Google or Outlook calendars with our scheduler. In this blog post, we will explore the benefits of this integration and how it can enhance your daily operations. By synchronizing your Google or Outlook calendars with our scheduler, you can ensure that your scheduled tours are seamlessly displayed on your school's calendar for your administrative team. This integration eliminates the need for manual entry or switching between different platforms, saving you time and reducing the risk of double bookings or scheduling conflicts. With the tours appearing directly on your calendar, you and your staff can easily visualize your daily schedule and better prepare for each tour, ensuring a smooth and professional experience for your prospective families. To further enhance your scheduling capabilities, IntelliKid Systems offers the option to enable the "Unavailable Times from Connected Calendar" feature. This powerful setting allows your scheduler to view your connected Google or Outlook calendar and automatically block off any times you have marked as busy. For example, if you have a day dedicated to parent-teacher conferences or staff meetings, marking it as "busy" in your connected calendar will ensure that these times are not displayed as available for tour bookings. This feature provides tremendous convenience and time-saving benefits. Instead of manually blocking off dates and times on your scheduler, you can rely on your existing calendar events to automatically update your availability. It streamlines your scheduling process and ensures that you never miss important events or accidentally schedule tours during busy periods. Synchronizing your calendar with the IntelliKid scheduler not only enhances your scheduling accuracy but also saves you valuable time. With the integration in place, you eliminate the need for manual data entry, reducing the risk of errors and saving you from the tedious task of duplicating information across different platforms. Your calendar and scheduler are seamlessly connected, ensuring that any changes or updates made in one system are reflected in the other, in real-time. Furthermore, the automatic blocking of busy times from your connected calendar saves you precious minutes that can be better spent on other important tasks. This feature eliminates the need for constant monitoring of your calendar and manually adjusting your availability. You can focus on providing exceptional care and support to your existing families while effortlessly managing your tour schedule. To get started, follow these simple steps: Access Location Settings: Navigate to the Menu and select "Settings." From there, click on "Locations" and choose the specific location you want to sync your calendar with. Scheduling / Calendar Settings: Scroll down until you reach the "Scheduling / Calendar Settings" section. Click the down arrow to expand the options. Grant Calendar Access: Follow the instructions provided to grant IntelliKid Systems access to your calendar. This step ensures seamless communication between your tour scheduler and your Google or Outlook calendar. Select Your Calendar: Once access is granted, choose the calendar you want to sync with IntelliKid Systems. This allows all scheduled tours and related events to be displayed on your chosen calendar. Sync Lead Scheduled Dates (Optional): You will also find a checkbox that allows you to sync your already scheduled lead dates to your Google Calendar. If you wish to enable this feature, simply check the box. Save Your Selections: After making your desired selections, click the "Save" button to save your calendar preferences. To further optimize your calendar synchronization, we recommend adding the "Unavailable Times" setting. This feature prevents tour availability from being displayed during specific events or busy periods on your calendar. To enable this setting, follow these additional steps: Add Unavailable Times: In the "Unavailable Times" section of the settings, click the "+ Add New" button. Save and Edit: After adding the unavailable times, click "Save" to confirm your selection. To make any adjustments or modifications, click the pencil icon to edit. Should you wish to remove an entry, simply click the trash can icon. With your calendar now connected, you will enjoy a seamless integration between your IntelliKid Systems tour scheduler and your Google or Outlook calendar. All your scheduled tours will be automatically reflected in your external calendar, providing a comprehensive overview of your appointments and events. Please note that each location can only have one calendar linked to it. This ensures accuracy and avoids any potential conflicts that may arise from multiple calendar sources. By syncing your calendar with IntelliKid Systems, you unlock the power of streamlined organization and increased efficiency. Say goodbye to manual data entry and enjoy the convenience of having all your appointments and events in one centralized location. We hope this guide has been helpful in setting up your calendar synchronization. Should you encounter any difficulties or have further questions, our dedicated support team is always available to assist you.

  • Maximizing Efficiency with Slot Frequency in IntelliKid Systems' Scheduler Settings

    Scheduling plays a crucial role in managing tours, appointments, and events at child care centers. IntelliKid Systems offers comprehensive scheduling settings that empower centers to customize their working hours, availability, and slot frequency (i.e. how long an event is scheduled for). In this week's IntelliTip, we will dive into the significance of slot frequency and how it can optimize your scheduling process. One of the most valuable features of IntelliKid Systems' scheduler settings is the ability to not only offer self-scheduling to families but also to have full control over the available times. After all, self-scheduling is only beneficial when you can manage and customize the available slots to meet your center's needs. With our intuitive scheduler settings, you have the power to configure your working hours and set specific unavailable times, allowing you to define your availability in alignment with your center's operational capacity. This level of control ensures a smooth and organized experience for both your staff and the families you serve. While being logged into your IKS account, access more information on setting up your scheduling preferences within our Help Center here. It is also highly beneficial to establish a slot frequency that aligns with the average duration of your tours. By doing so, you create a seamless and efficient scheduling process for both your team and the families interested in visiting your center. For example, setting 60-minute slots within your scheduler settings allows the date picker to display available times in convenient hourly intervals. Families can easily select a suitable time slot, and your team can efficiently plan and allocate resources based on the anticipated tour duration. With IntelliKid Systems' flexible slot frequency options, you have the control to streamline your scheduling process and provide a consistent and positive experience for all. Every child care center has its own dynamics and capacity for hosting tours or events simultaneously. IntelliKid Systems recognizes these unique needs and provides scheduling settings that cater to various scenarios by allowing for the selecting of the number of leads per slot. Whether your center can accommodate one tour at a time or prefers conducting group tours, the scheduler can be adjusted to match your operational requirements. Editing your scheduler settings is a simple process that can be done within your IKS account. To set up the location settings, navigate to "Menu > Settings”, select "Location", and then the drop-down under “Scheduling / Calendar Settings.” From there, you can easily configure your working hours, unavailable times, and slot frequency. This intuitive approach empowers you to customize your scheduler according to your center's specific needs. Discover the power of IntelliKid Systems' scheduling settings and take control of your center's scheduling process today. We are here to support you every step of the way, offering guidance and assistance as you tailor the platform to meet your specific needs. Together, let's create an outstanding experience for your center and the families you serve.

  • Streamline Lead Management with IntelliKid Systems' Scheduled Actions

    While being logged into your IKS account, access details about scheduling an action within our Help Center here. Efficiently managing leads and providing personalized attention is vital for childcare centers. In today's fast-paced world, it's easy for important tasks to slip through the cracks. That's where IntelliKid Systems' powerful feature, Scheduled Actions, comes into play. In this blog post, we'll explore the benefits of Scheduled Actions and how they can help you stay organized, improve communication, and ensure that no lead goes unnoticed. The Power of Routine "Actions to Take": Within IntelliKid Systems, routine "Actions to Take'' are automatically scheduled when leads reach out via calls, texts, or emails to ensure that you don’t miss a message. Even after a tour, IntelliKid Systems will remind you to update the lead's account on whether they attended or not. It can even send reminders to reach out if a lead has remained in the same status for an extended period. These routine actions are easily accessible with an orange button next to the lead's name or by clicking the "Actions to Take'' tab. This ensures that leads requiring attention receive the necessary follow-up, leaving no room for oversight. Customized Actions for Unique Situations: While routine actions are essential, IntelliKid Systems takes it a step further with the ability to create customized actions for unique situations. Let's explore some scenarios where scheduled actions can be invaluable: Personalized Reminders: Imagine a parent asks you to call them at a specific time later in the day. With Scheduled Actions, you can create a customized reminder for yourself. Simply schedule an action, and IntelliKid Systems will send you an email reminder at the designated time. Additionally, an action will appear on the lead's account, serving as a visual prompt to make the call. This ensures you never forget important commitments and deliver exceptional customer service. Collaborative Task Management: In childcare centers, teamwork is crucial. Sometimes, you may require the assistance of a colleague to complete a task for a lead. If your colleague is unavailable for the day, you can schedule an action for them to be reminded upon their return. This proactive approach ensures seamless task management and prevents delays in providing exceptional support to leads. How to Schedule an Action: Scheduling an action in IntelliKid Systems is simple and user-friendly. Here's a step-by-step guide to get you started, and you can also reference the material from this Help Center article (while being logged into your IKS account): Select the lead profile for which you want to schedule an action. Look for the "Schedule Action" option at the top of the page or click "+Add Action" next to the Scheduled Actions area in the lead's profile. Fill out the necessary details in the action form: Action Type: Select from options such as Call, SMS, Email, or Other. Schedule Date and Time: Choose the desired schedule for the action. Assignee: Select the team member responsible for completing the action. Message: Add any specific instructions or details required for the action. Click the "Save" button to save the scheduled action. The action details will be visible in the Scheduled Actions section, allowing easy access for future reference. Scheduled Actions in IntelliKid Systems empower childcare centers to streamline lead management, improve communication, and provide personalized attention to each lead. By leveraging routine actions and customizing tasks for unique situations, you can ensure that no lead goes unnoticed and all necessary follow-ups are performed promptly. Take advantage of this powerful feature to deliver exceptional experiences to families. If you have any questions or need further guidance on using Scheduled Actions in IntelliKid Systems, our support team is ready to assist you. Don't let important tasks slip through the cracks: leverage the power of Scheduled Actions and witness the transformative impact on your lead management process.

  • Classrooms Overview

    Managing your classrooms can be hard to do on paper - knowing who can fill open spaces, or who has been on your waiting list shouldn’t have to be guesswork. With our Classrooms feature, you can easily assign a child to a classroom, manage your waitlist, and even see what children can potentially fill spaces in a specific classroom based on their age! While being logged into your account, you can also utilize this help center article for assistance. The first step to utilizing the benefits of this feature is to get your classrooms added and configured! To set this up, go to Menu > Settings > Location, then select the Location you would like to set up Classrooms for. Then, scroll down until you see the Classrooms section. Click "+ Add", then select if you would like to Add New Classroom, or Copy Classrooms. Adding a New Classroom Once you have selected "Add New Classroom", you will fill out the following information on the form: Name - Name of the Classroom. Maximum Occupancy - Maximum number of children allowed. Minimum Year/Month - Minimum age of the children in years/months. Maximum Year/Month - Maximum age of the children in years/months. Staff Ratio - Ratio of how many children to how many staff members. Once you have filled out the form, click "Save." Click the down arrow on the new section that has been created to view the classroom parameters you have set. Note: If you have an integration with Procare or Kangarootime, your classrooms will automatically be synced into IntelliKid Systems upon setup. The age range for the classroom is the only setting that will need to be configured in IKS. Copying a Classroom If you selected "Copy Classroom", select a location from the menu, then click "Copy". The classroom information including all of its parameters will be copied into the location. Note: You can only copy classrooms from a different location than the one that the classrooms were created in. For example, if you have 3 locations, you can set your guidelines in Location 1, then copy those Classrooms into Locations 2 and 3. Viewing Classroom Data/Availability To view the children assigned to a classroom, as well as the Eligible and Waitlist children that can be assigned to the classroom, select Classrooms from the main LMS menu. Click the down arrow of the classroom you would like to view. Click on the Name of the Child or the Lead to engage with their profile and make updates as necessary. Assigning a Classroom to a Child Now that you have your classrooms set up, you can easily assign children to a classroom! First, access the lead’s profile and scroll to the “Children” section on the left-hand side. Click the pencil icon to the right of the child’s name that you would like to assign to a classroom. Once the child’s details have opened, you will see a Classrooms menu has been added! Select the appropriate classroom, and hit “Save”. The child will now be viewable in that specific classroom. Our goal with the Classrooms feature is to help you cut back on manual sorting, and to allow the system to make suggestions on who can fill up those available seats with peace of mind. You will know exactly what children are enrolled, what children are eligible for that classroom, and even manage your waiting list - all in one place! For assistance in implementing Classrooms in your IKS environment, feel free to reach out to one of our knowledgeable Success Engineers. IKS Academy Check out this blog post on holding employees accountable in a fun way. It offers creative ideas to keep the work environment enjoyable while ensuring top-notch care for the children.

  • IntelliKid Systems’ Most Loved Features of 2022 with Karen Blatter

    2022 has been an exciting year for IntelliKid Systems! Not only did we release many new powerful features, a large portion of your beloved features received significant practical updates. In this webinar, Karen Blatter, IKS Director of Support, reintroduced our newest features and recapped some of the favorites. Karen offered practical advice, guidance and useful tips to help you grow your enrollment. She also discussed some of our best-loved IKS features and how we’ve seen them used in everyday applications. Learn about the following: Classrooms Feature: How to create and use Classrooms. Waiting List: How to manage and sort your Waiting List. Timeline: New updates. Comments and Scheduled Actions to Take: How to make these features work for you. Child States: What are they and how do they work? At IKS, We Know Enrollment, and we want to share our knowledge with you! Let us support you with our innovative enrollment tools aimed at growing your center, while you spend valuable time on achieving the highest quality early childhood education program to serve your community. Gain enrollment with IntelliKid Systems by organizing all your incoming enrollment inquiries and keeping them engaged every step of the way.

  • Unleashing Your Digital Marketing Performance: How to Use UTM Parameters to Track Your Campaigns

    As a child care center owner, you know that marketing plays a crucial role in attracting new families and filling your center with happy children. But do you know which marketing efforts are driving the best results? Understanding the return on investment (ROI) for each marketing channel is essential for maximizing your marketing budget and growing your business. That's where Urchin Tracking Module (UTM) parameters come into play. UTM parameters are unique tags added to the links of campaigns that help to track the effectiveness of various types of campaigns. UTM parameters in links allow Google Analytics or the IKS system to identify where the lead came from (source, campaign, etc.) You will be able to identify which of your campaigns is performing well and which needs to be modified by tracking their performance. You may also be able to focus your efforts by determining which channels are most effective for reaching your target audience with the assistance of this data. Five variants of UTM parameters are now available to use in IKS to track the effectiveness of online marketing campaigns across traffic sources and publishing media: 1. UTM_source: This is the source of the traffic. It could be a search engine, a website, or any other source. 2. UTM_medium: This is the type of link used to access the content. It could be a banner ad, a paid link, an email, or any other type of medium. 3. UTM_campaign: This is the name of the campaign. It could be the name of the product or service being sold, or a general campaign name. 4. UTM_term: This is the keyword associated with the campaign. It could be used to target specific keywords related to the campaign. 5. UTM_content: This is used to differentiate between different types of content associated with the same campaign. For example, if you have multiple banners ads in a single campaign, you can use this parameter to differentiate between them. How to Use UTM Parameters to Improve ROI Tracking Define your marketing objectives: Start by determining the goals of your marketing campaigns, such as increasing enrollment, promoting an open house, or raising awareness about your center's unique offerings. Having clear objectives will help you design UTM parameters that align with your goals and allow for accurate tracking. Plan your marketing channels: Identify the platforms you'll use to achieve your marketing objectives, such as search engines, social media platforms, or email marketing campaigns. This will help you set up the appropriate UTM parameters for each channel. Create UTM-tagged URLs: Use a URL builder tool like Google's Campaign URL Builder to generate UTM-tagged URLs for your marketing campaigns. Simply enter your website URL and fill in the required UTM parameters. The tool will create a unique URL that includes the UTM tracking information. Implement UTM-tagged URLs in your campaigns: Replace the regular URLs in your marketing materials (ads, emails, social media posts, etc.) with the UTM-tagged URLs. This ensures that when someone clicks on the link, the UTM data will be captured, allowing you to track the performance of each channel and campaign. Analyze the data: Utilize our advanced filters on all of your IKS reports to filter by specific UTMs. This way you'll be able to see which marketing channels, campaigns, and content are driving the most inquiries, scheduled tours and conversions for your child care center. Optimize your marketing strategy: Use the insights gained from the UTM data analysis to make data-driven decisions about your marketing efforts. You can allocate more budget to high-performing channels, refine your messaging for underperforming campaigns, and experiment with new marketing tactics to improve your ROI. Implementing UTM parameters in your child care center's marketing campaigns can provide invaluable insights into the performance of your marketing efforts. By tracking and analyzing the data from UTM parameters, you'll be able to optimize your marketing strategy, make data-driven decisions, and ultimately, improve your child care center's ROI. Don't miss out on this valuable tool to grow your business and ensure the success of your marketing campaigns. Want to implement UTM into your IKS instance? Find out more on the UTM page of our Help Center. (You must be signed into IKS to access)

  • Making your childcare newsletter stand out!

    Hey there, amazing childcare administrators! Do you want to take your public relations game to the next level? Well, buckle up because we're about to dive into the fantastic world of newsletters and email updates! 💌 Picture this: a vibrant, eye-catching newsletter or email update landing in parents' inboxes, bursting with exciting news, upcoming events, and all the juicy details about what's happening at your center. It's like unwrapping a gift of information and engagement! First things first, consistency is key! Establish a regular schedule for sending out these gems of communication. Whether it's once a month or every two weeks, let parents know when to expect the latest scoop. Trust us, they'll eagerly anticipate their dose of center updates! Now, let's talk content. Keep it relevant, concise, and visually appealing. Spice things up with a delightful blend of captivating text, colorful images, and maybe even a cheeky video or two. Highlight upcoming events, showcase student achievements, dish out curriculum highlights, and provide valuable parent resources. Give them the full experience! But wait, there's more! Personalization is the secret ingredient. Address parents by their names and tailor the content to their child's classroom or age group. Make them feel special and valued—after all, they're part of your incredible community. Oh, and don't forget the call-to-action! Include clear and actionable items that prompt parents to take part in center activities. Remind them of upcoming deadlines, request their involvement in volunteer opportunities, or ask them to share their thoughts through surveys or feedback forms. Get them engaged and ready to rock! Communication is a two-way street, my friends. Create space for parents to have their say within your newsletters or email updates. Dedicate a section where they can ask questions, provide feedback, or share their own stories and ideas. And here's the cherry on top—make sure to respond promptly and even feature some of their comments in future newsletters. It's a virtual high-five to their involvement! In this mobile-centric world, it's crucial to be mobile-friendly! Optimize your newsletters or email updates for various devices, ensuring parents can easily access them on their smartphones or tablets. The easier, the better! Think long-term! Create an archive or resource section within your newsletters or email updates. This treasure trove can house links to past newsletters, relevant articles, and resources on early childhood education, and helpful parenting tips. Parents can revisit this treasure trove anytime they need a refresher or a dose of inspiration. And remember, always respect privacy regulations and obtain consent before adding parents to your email list. Honor their preferences and promptly act on any opt-out requests—no hard feelings! So, dear childcare superheroes, get ready to unleash the power of newsletters and email updates. Keep parents in the loop, strengthen their connection to your center, and ignite their passion for their child's education. With every engaging communication, you'll be building an unstoppable community of enthusiastic parents ready to support your mission. Keep shining bright, keep spreading the joy, and keep those newsletters buzzing with excitement! Wishing you all the success in your communication endeavors!

  • EMS: The power of the LMS, but for hiring!

    If you use IntelliKid Systems, you already know the power our platform provides when it comes to communicating with your leads, automating processes behind the scenes, and giving your leads the ability to schedule their own tours. With IKS, we know the options for customization are limitless, from communication templates, workflows, and statuses - you can tailor our product to meet your specific needs. These benefits are not only limited to our Lead Management System (LMS) - you can use the same powerful platform for your hiring needs as well! With the Employee Management System (EMS), you can track your candidates, schedule interviews, send email campaigns to your team, and even automate reminders to your team when their CPR certification or licensing is about to expire! While being logged into your IKS account, access more step-by-step information on all things EMS within our Help Center here. Following up with your candidates is easy with our self-scheduling interview options, marketing automations and “actions to take”! With the same user-friendly interface as our LMS, your hiring process is made simpler. Your active candidates are found on the home page, and the trusty blue smart menu is there to help prioritize potential key players you would like to join your team! Our Success Engineers will work with you to adjust our out-of-the-box content to cater the statuses and communication to fit your hiring steps and processes. We know that choosing the right employees is important, especially in the childcare industry, and customizing your EMS is key! We are happy to ensure that you get the most out of our tools! You can create custom landing pages to start off the application process. With the click of a button, your candidates can attach a resume for your review. From there, moving forward with the next steps is as simple as changing a status! You can relax knowing that our system will be sending communications, including scheduled interview reminders, behind the scenes! We know how busy you can get, and we are here to help you save time! With our powerful Drag and Drop Editor, you can create engaging content to send to your team, such as weekly updates and newsletters. Sending fun emails using GIFs, videos, and pictures is a great way to foster positivity, celebrate, and recognize your team. If you would like to learn more about the EMS platform, we would love to show you what it’s all about! Schedule an EMS demo here, and visit our website for more information! Happy Hiring!

  • Turbocharge Your Childcare Adventure with IntelliKid Systems' Awesome Tools!

    Hey there, childcare superheroes! Running a childcare center is a wild ride, right? Don't worry: we've got your back! IntelliKid Systems has some super cool products to make your life easier. Today, we're diving into the exciting world of LMS, EMS, and the brand-new IntelliForms, as well as showing how our Help Center can be your sidekick! Picture this: you're juggling a gazillion leads, managing employee hiring, and drowning in paperwork. Who's got time for all that? You need an epic solution to keep things smooth. IntelliKid Systems to the rescue! We've got three fantastic tools: LMS for lead management, EMS for employee magic, and the newest sensation, IntelliForms, for hassle-free paperwork. Lead Management System (LMS) : Kiss those lead woes goodbye! LMS helps you capture and nurture leads with marketing magic. Plus, it's like a waiting list wizard! Employee Management System (EMS) : Recruitment? Sorted! EMS makes hiring a breeze from application to superhero team member status! IntelliForms : Say hello to the future! Online and digital forms have been an issue in the early childhood industry for quite some time, and IntelliForms is the first purpose-built software specifically designed for child care centers and their needs. Get ready to high-five your screen because our Help Center is your ultimate sidekick! Fun Tutorials and Guides: Find step-by-step guides that even your little superheroes could follow! Setting up cool campaigns, being a recruitment ninja – we've got it all covered! Pro Tips and Tricks: Stay ahead of the game with insider tips and tricks. You'll be the superhero everyone looks up to! Join the Party: Hang out with fellow childcare champs in our community. Share stories, swap secrets, and conquer challenges together! Epic Troubleshooting: Stuck in a pickle? Reach out to our support team for quick fixes. We're faster than a speeding bullet (almost)! Behind the scenes, our Help Center is a high-tech wonderland. Open 24/7, because problems don't wait for office hours. It's like having your very own tech squad! IntelliKid Systems' LMS, EMS, and the incredible IntelliForms are your ultimate sidekicks in the childcare universe. But here's the twist – the real hero is our help center! It's your trusty guide, mentor, and problem-solver, all rolled into one. So, gear up and get ready to unleash your inner childcare superhero, because with IntelliKid Systems and our supercharged help center, there's no challenge too big!

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